The Masters Get a New Look

Technology and fine art collide to create installations that put people inside masterworks like Monet’s Water Lilies, Klimt’s The Kiss, and, perhaps most popular, Van Gogh’s Starry Night. Immersive art experiences began in the early 2000s in Europe and have gained popularity across the US, with exhibits becoming more larger and more vibrant as projector...

AR and customer experience: Fountainhead Gallery

We are revisiting our Augmented Reality and Customer Experience series to explore how AR can impact selecting artwork for purchase. Seattle’s Fountainhead Gallery has partnered with Art Storefronts to offer live previews of how the artwork on their website will look in your home. Art Storefronts’ AR tool works seamlessly through the Fountainhead Gallery website...

Conclusion Fountainhead Gallery’s use of the Art Storefront AR tool is just one more way augmented reality is helping consumers make informed decisions without seeing the physical object of interest. Allowing customers to virtually preview art in their homes decreases the chances of selecting a piece from a gallery that is the wrong size, color,...

Virtual Reality is changing how people interact — here’s how:

Technology is continuing to improve its functionality and accessibility, as businesses across the world are simultaneously learning how their employees can work together productively without having a formal office pace. At the intersection of these two trends sits Virtual Reality. VR uses computer technology to create an interactive environment that immerses users with simulated visuals...

5 Top UI/UX Trends for 2021

The field of UX is constantly changing, and we should expect nothing less in 2021. Here are five of the top design trends you should keep an eye out for (and look to implement) this year: 1) Motion Graphics — Animated elements on both mobile and desktop apps engage the user so much more than...

Increasing Diversity in Design

Design, specifically UX and UI, lies at the intersection of understanding people, technology and branding. You can’t build effective, easy-to-use products and platforms without connecting with the end-user and understanding their needs, desires and pain points. So, technically, the more diverse a design team is — with regards to gender, race, thought, experiences, abilities and...