Virtual Reality is changing how people interact — here’s how:

Technology is continuing to improve its functionality and accessibility, as businesses across the world are simultaneously learning how their employees can work together productively without having a formal office pace. At the intersection of these two trends sits Virtual Reality. VR uses computer technology to create an interactive environment that immerses users with simulated visuals...

Meet the Flower Press Creative Studio Interns

Anna Barnett Anna is a 2020 graduate from Indiana University, where she studied public relations with concentrations in crisis communications and graphic design and also minored in Spanish. She’s originally from Westfield, IN. Which part of this internship are you most excited about? I am looking forward to both building a social media strategy for...

Improving UX Design with AI

Artificial intelligence has been the biggest tech buzzword of the last few years. The idea of AI sometimes is daunting and reminiscent of science fiction, but it’s rapidly becoming integrated into different products and into the daily lives of many people. The more obvious examples of AI include Amazon’s Alexa, Apple’s Siri, Google Home and...

How to Calculate Design ROI

It’s widely known that design-forward companies perform better than their counterparts, generating nearly 32% more revenue than companies where design takes a backseat. But why? The direct correlation between UX and revenue generation still isn’t clear to most executives. Here are some tips that will help you effectively communicate the importance of your design work...

A UX Lesson From Coffee

“Most people make the mistake of thinking design is what it looks like.” Steve Jobs once quipped, “People think it’s this veneer – that the designers are handed this box and told, ‘Make it look good!’ That’s not what we think design is. It’s not just what it looks like and feels like. Design is how...

Working Well With Others

As designers, we are in a unique position to collaborate with cross-functional teams throughout our companies. While it is a great honor and joy to serve others in different disciplines, it can also be difficult. Other teams have their own unique goals, objectives, workflows, timelines, and constraints. Despite the certainty of these challenges, it is...

From Handoff to Handshake

The handoff process between designers and developers will always be an important topic of discussion in the UX world. Given the difference between methodologies and ideologies, there is often miscommunication and misunderstanding. However, with careful thought and effort, this process can be done well to the satisfaction of all involved. Let’s explore how.   Documentation ...

Issue Tracking and Team Workflow with BitBucket

With multiple projects and competing demands, issue trackers can be a lifesaver. Our team at Flower Press Creative Studio relies pretty heavily on BitBucket, which is compatible with our GitHub repositories. Designers and developers work together to tackle new functional requirements, design deliverables and bug tracking. There are plenty of competitors on the market with...